Pricing
One flat price per location, whatever the call volume. Monthly or annual, month-to-month terms, and volume pricing once you pass 25 stores.
The plans
Most operators start on Starter to get the phone covered, then move to Growth once Voice Inbound is humming — usually month two or three.
Starter
For operators getting their phone covered.
$199per store / month
+ $1,000 one-time onboarding per location
Growth
Where most operators land.
$449per store / month
+ $1,000 one-time onboarding per location
Everything in Starter, plus
Enterprise
For 20+ store operators.
$699per store / month
+ $1,000 one-time onboarding per location
Everything in Growth, plus
Line by line
| Capability | Starter | Growth | Enterprise |
|---|---|---|---|
| Answer the phone | |||
| Voice Inbound — Maya answers every call | ✓ | ✓ | ✓ |
| Bilingual English & Spanish | ✓ | ✓ | ✓ |
| Manager hot-transfer | ✓ | ✓ | ✓ |
| Transcript + recording per call | ✓ | ✓ | ✓ |
| Grow the top line | |||
| Reviews Engine | ✓ | ✓ | ✓ |
| Catering Reactivation | — | ✓ | ✓ |
| Voice Outbound | — | ✓ | ✓ |
| Email Outreach | — | ✓ | ✓ |
| Prospecting Engine | — | ✓ | ✓ |
| Social Media Management | — | ✓ | ✓ |
| Scheduling & Labor | — | ✓ | ✓ |
| Run the portfolio | |||
| Dashboard | Basic | Advanced | Advanced |
| Multi-store Analytics | — | — | ✓ |
| Store Audits | — | — | ✓ |
| Custom Integrations | — | — | ✓ |
| Priority support | — | — | ✓ |
Questions
One invoice per month covering every active location in your portfolio. New stores prorate from their go-live date. Stores you sell or close are removed at the end of their billing cycle. No usage spikes — the per-store price is flat regardless of call volume.
Phone routing setup, Maya voice and prompt customization for your brand, menu and pricing configuration, historical catering customer CSV import, manager dashboard training, and the first 30 days of close-loop tuning based on real call data.
No. Most operators set up call forwarding from their existing store line to Nisra's Maya number — takes 2 minutes per location. You keep your number, customers don't notice, and Maya picks up on ring one.
Yes. Maya warm-transfers to your manager whenever a customer asks for a human, when a complaint surfaces, or when a high-value catering lead needs a personal touch. She introduces the situation before bridging the call — never a cold drop.
No problem. Each location gets its own Maya configuration — voice, menu, hours, pricing — and the dashboard rolls up across all your Subway stores so you see your whole portfolio in one place.
Pay 12 months upfront, get the equivalent of 2 months free (~17% discount). Same access, same support, same flexibility to add stores mid-term. New stores added during an annual term are billed at the discounted annual rate, prorated.
At 25+ stores in a single portfolio. Email support@nisra.ai with your store count and brand mix and we'll quote a tier.
Yes, anytime. Most operators start at Starter, add Growth features once Voice Inbound is humming (usually month 2–3), and upgrade to Enterprise as their portfolio crosses 20+ stores.
Monthly plans are month-to-month. Annual plans run for 12 months from go-live. We don't lock you in beyond what you've committed to. If something isn't working, we'd rather hear about it than collect for service that's underdelivering.
Operator to operator
Fifteen minutes: Maya live on a call, the dashboard, and a number for your store count. At 25+ stores we quote volume pricing.