Product — Nisra

01 / Voice

Voice Inbound

Maya answers every call.

Maya is your AI voice agent. She picks up after one ring, takes orders, books catering, answers menu questions, captures complaints, and warm-transfers to your manager when needed. Each store gets its own Maya — her voice, hours, menu, and pricing match that location.

Catering orders with full menu, lead times, delivery thresholds
Regular sandwich orders with all customizations and upsells
After-hours capture for non-24/7 stores
Warm-transfer to a manager on demand
Full transcript and audio recording for every call

Maya

Subway University Ave · live now

Active call · 1m 47s

MAYA

Thanks for calling Subway on University Ave. This is Maya — what can I get for you today?

CALLER

Hey, I need catering for 25 people for a meeting tomorrow at noon.

MAYA

Got it — 25 for tomorrow noon. I'd recommend four Classic Sandwich Platters — three would leave you tight, four covers everyone with a buffer so nobody runs short. Want me to add cookies and drinks?

Captured fields: order_type=catering, guest_count=25, event_time=12:00

4.7

★★★★★

avg rating

183

new reviews / 90d

98%

replied < 1 hr

Sarah K. · ★★★★★

replied 12 min ago

"Quick service, sandwich was exactly what I asked for. Will be back."

Auto-reply by Nisra · 12 min

"Sarah, thanks so much for the kind words! Glad we got the order just right — we'll have your favorite ready next time too. See you soon."

Mike R. · ★★☆☆☆

manager alerted

"Order was missing the avocado I paid for. Would appreciate a callback."

Auto-reply by Nisra · 8 min

"Mike, that's on us — really sorry. Manager has your number and will call you within the hour to make it right. Appreciate you flagging this."

02 / Reputation

Reviews Engine

Ratings up. Local rank up.

Reviews drive Google rank. Google rank drives walk-ins. Walk-ins drive revenue. Nisra runs the entire reviews loop on autopilot — requesting them from every customer, replying to every one with a thoughtful on-brand message, and pinging your manager the moment something goes sideways.

SMS review request 24 hours after every order
AI auto-reply to every Google review within an hour
Instant SMS alert to manager on 1–3 star reviews
Per-store + multi-store rating dashboards
Reply tone matched to your brand voice

03 / Recovery

Catering Reactivation

High-value B2B customers don't disappear quietly.

Every catering order Maya takes goes into your customer database. After 30 days of silence, Nisra reaches out: SMS first, then a personalized Maya call referencing their last order, then a final email offer. We never blast retail buyers — this is targeted at the customers worth $100–500+ per order.

Bring your existing customer list at onboarding. Most operators upload past catering contacts as a CSV during setup, so reactivation can begin from day one. Without an upload, the database builds gradually as Maya captures new catering calls.

3-touch sequence: SMS → voice → email
Customizable trigger threshold (default 30 days)
Personalized to customer's last order details
Historical CSV upload during onboarding

Reactivation timeline

DAY 0

Catering order placed

Customer details captured automatically

DAY 30

SMS check-in

"Hey [name], been a few weeks since your office order. Got a meeting coming up?"

DAY 45

Maya voice call

References their last order. Captures the next one if they're interested.

DAY 60

Email with offer

Final touch. After this, marked as churned.

Growth tier

Don't just catch demand. Create it.

Once Voice Inbound and Reviews are running, the Growth tier adds three engines that actively grow your top line: outbound voice, email outreach, and a B2B prospecting engine for new catering accounts.

04 / Voice Outbound

Proactive customer calls.

Maya makes outbound calls on your behalf — reactivation calls, lapsed-customer recovery, post-event satisfaction calls, repeat-customer thank-yous. Schedule by segment. Track conversion in the dashboard.

05 / Email Outreach

Drip campaigns that don't suck.

Multi-touch email sequences for catering prospects, lapsed customers, and event leads. Personalized at scale. Reply detection routes back to Maya. Built on the same outreach infrastructure we run for our own stores.

06 / Prospecting Engine

B2B catering pipeline.

We identify office managers, schools, healthcare facilities, and event planners in your delivery radius. Verified contact info, role-targeted outreach, and full pipeline visibility. New accounts every month.

Enterprise tier

For operators running at scale.

At 20+ stores, the work shifts from "answer every call" to "manage the operation." Enterprise adds the ops infrastructure that big portfolios need.

07 / Operations

Dispute Bot

Automatically handles delivery chargebacks, customer dispute filings, and platform refund requests. Pulls evidence from Maya's call logs, drafts responses, submits within the SLA window. Recovers thousands in lost revenue per location annually.

08 / Quality

AI Mystery Shopper

Sara, our AI mystery shopper, calls each store on a random schedule. Tests upsell scripts, hold times, brand-standard adherence. Scores every interaction. Surfaces patterns across your portfolio. Replaces $40–80 mystery shop visits with continuous coverage.

Plus

Multi-store Analytics

Portfolio-level dashboards. Revenue attribution by capability. Cross-store benchmarking. A/B testing of Maya scripts. Catering pipeline rollups across all locations. Built for COOs and VPs of Operations.